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INTERVIEW With "Business Week
Online"
http://www.businessweek.com
On 17 May 2001, Business Week
reporter Olga Kharif asked ART's Managing Director to offer his opinions
about
what type of person ART would seek to recruit for Nortel's next CEO.
Ms.
Kharif's article, published 31 May 2001, is entitled "Nortel Needs a
CEO. Interested?"
ART: "First, I would want to express to Nortel's Board that this is
not a time to panic, but an opportunity to set the stage for an even
better Nortel. Despite recent world market setbacks, the company has
made tremendous gains and should be thinking of bringing in someone
from outside Nortel who could build upon the company's successes. I
would likely recommend that the CEO be a Canadian who has spent most
of his or her time outside Canada, perhaps with significant experience
running companies in the United States. While it might seem obvious to
get someone from another networking company, a wireless data company,
an optical company, or perhaps even from a telecom carrier, I would be
more open to anyone who worked at large, multinational high-tech
environments. I would like to see some experience at Silicon Valley-type
startup companies as some sort of proof that the person can work in an
unbureaucratic "shirtsleeves mode." I would love to see a person with
direct experience posted in Asia, Europe and other international
markets. It would be desirable for the person to speak at least one
language in addition to English. I would want someone who really
understands the exciting things being done with wireless technology in
Europe and Asia, not just someone who has sold stuff to the Baby Bells
in the U.S. I think that due to Canada's intimate political,
technological, and financial involvement with Nortel, a non-Canadian
CEO would encounter a great deal of opposition from within the
operating units and in the nation as a whole. Beyond worrying about
stock markets and competitors, the CEO would be expected to be
endlessly available for federal and provincial ministers, and this
person would be in the Canadian public eye to an extent that most
non-Canadians might find hard to take. (On the plus side, it is great
for a Nortel CEO to always have Canada's Prime Minister championing
Nortel's products around the world.)
"I would probably look for someone who has had successful
experience in the strategic spinning off of divisions, reorganizations
of business units, or in mergers and acquisitions. Networking
companies of the size of Nortel are so large and in so many different
areas that it might seem necessary to reconfigure the company into more
flexible businesses. Getting a truly visionary CEO in a bad
economy does not necessarily equate with finding a layoff hatchet man;
it rather requires a sensible and compassionate strategic planner and a
doer. The new CEO must have a track record of showing people that
changing traditional ways of doing things can create opportunities for
Nortel workers and Canada as a whole. This person must be an exceptional
and sincere evangelist and a dealmaker. Perhaps an engineer by training
who has spent much of his or her time in sales and marketing would be
more appropriate for this than say, a person who has been solely in
research or manufacturing for several decades. I would prefer that the
person come in with a good respect for engineering and technical
matters, in order to gain the loyalty of Nortel's engineers and
customers, but, ultimately, the person must have really good business
sense, a thick skin, and probably a good sense of humo[u]r."
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