INTERVIEW
With "Business Week"
http://www.businessweek.com
Business
Week reporter Olga Kharif
asked ART's Managing
Director to offer his
opinions about
what type of person ART
would seek to recruit for
Nortel's next CEO.
Ms. Kharif's
article is entitled
"Nortel Needs a CEO.
Interested?"
Atlantic
Research Technologies, L.L.C.
(ART), https://www.atlanticresearch.com,
is a global executive search firm, recruiting in the
industrial, high tech and
service sectors, for senior- and
middle-management positions in
general management, sales and
marketing, finance, supply
chain, manufacturing, IT, and
human resources.
ART:
"First, I would want to express to
Nortel's Board that this is not a
time to panic, but an opportunity to
set the stage for an even better
Nortel. Despite recent world market
setbacks, the company has made
tremendous gains and should be
thinking of bringing in someone from
outside Nortel who could build upon
the company's successes. I would
likely recommend that the CEO be a
Canadian who has spent most of his
or her time outside Canada, perhaps
with significant experience running
companies in the United States.
While it might seem obvious to get
someone from another networking
company, a wireless data company, an
optical company, or perhaps even
from a telecom carrier, I would be
more open to anyone who worked at
large, multinational high-tech
environments. I would like to see
some experience at Silicon
Valley-type startup companies as
some sort of proof that the person
can work in an unbureaucratic
"shirtsleeves mode." I would love to
see a person with direct experience
posted in Asia, Europe and other
international markets. It would be
desirable for the person to speak at
least one language in addition to
English. I would want someone who
really understands the exciting
things being done with wireless
technology in Europe and Asia, not
just someone who has sold stuff to
the Baby Bells in the U.S. I think
that due to Canada's intimate
political, technological, and
financial involvement with Nortel, a
non-Canadian CEO would encounter a
great deal of opposition from within
the operating units and in the
nation as a whole. Beyond worrying
about stock markets and competitors,
the CEO would be expected to be
endlessly available for federal and
provincial ministers, and this
person would be in the Canadian
public eye to an extent that most
non-Canadians might find hard to
take. (On the plus side, it is great
for a Nortel CEO to always have
Canada's Prime Minister championing
Nortel's products around the world.)
"I would
probably look for someone who has
had successful experience in the
strategic spinning off of divisions,
reorganizations of business units,
or in mergers and acquisitions.
Networking companies of the size of
Nortel are so large and in so many
different areas that it might seem
necessary to reconfigure the company
into more flexible businesses.
Getting a truly visionary CEO in a
bad economy does not necessarily
equate with finding a layoff hatchet
man; it rather requires a sensible
and compassionate strategic planner
and a doer. The new CEO must have a
track record of showing people that
changing traditional ways of doing
things can create opportunities for
Nortel workers and Canada as a
whole. This person must be an
exceptional and sincere evangelist
and a dealmaker. Perhaps an engineer
by training who has spent much of
his or her time in sales and
marketing would be more appropriate
for this than say, a person who has
been solely in research or
manufacturing for several decades. I
would prefer that the person come in
with a good respect for engineering
and technical matters, in order to
gain the loyalty of Nortel's
engineers and customers, but,
ultimately, the person must have
really good business sense, a thick
skin, and probably a good sense of
humo[u]r."
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